Along with the planned expansion of our Information Technology (IT) capabilities comes the advancement of Lonnie Bidwell from Senior Programmer to Director of IT.
Lonnie has been an integral part of Direct Choice for eight years and leads all the agency’s programming functions. During his tenure here, Lonnie has advanced our data processing through new protocols while continually winning accolades from clients.
“The feedback I usually hear from our clients is, “Lonnie’s the man!” He’s not just technically savvy, he’s a people person and a strategic leader.”
– Nick Lanzi, President and CEO
In his new role, Lonnie will continue to work in development and data processing for our clients while expanding our IT department’s capabilities beginning in 1Q19.
Direct Choice Inc. is a full-service direct marketing agency that has worked with national and regional brands in a wide variety of vertical markets. In addition to this blog, you can also find us on , , and