October 20, 2021
Jack-o-lanterns. Skeletons. Candy. And the $10 billion in sales? … PART OF IT.
If you have not yet seen SNL’s Haunted Elevator (ft. David S. Pumpkins) skit, you’re missing out on the brilliantly...
Continue Reading
News
July 20, 2021
Health plans should expect record ACA enrollments in 2022 — thanks ARP!
Back in April we promised to follow up on the American Rescue Plan’s (ARP’s) impact on the health insurance market....
Continue Reading
June 10, 2021
Why your marketing plan MUST consider short-form video.
If you’ve been wondering if it pays to make the leap from online image ads to short-form video the answer...
Continue Reading
May 24, 2021
A Quartet of Awards — Music to our ears.
Awards season is back for 2021 and Direct Choice is off to a strong start. Last week, our team attended...
Continue Reading
May 10, 2021
TikTok ‘til you drop. Why and how to use social media’s fastest growing app.
Did you know TiKTok is the fastest growing social media platform of all time? According to the Digital Marketing Institute,...
Continue Reading
April 14, 2021
American Rescue Plan equates to huge opportunities for insurers
Here at Direct Choice, we’re capitalizing on a new wave of marketing opportunities for our health insurance clients brought on...
Continue Reading
March 11, 2021
One year into the pandemic … thoughts from Direct Choice
It goes without saying that we are eager to put the pandemic in the rear-view. Up ahead but not yet...
Continue Reading
February 10, 2021
Why it was good to see some Big Brands sit out the Super Bowl
For marketers, the Super Bowl traditionally begins in the summer when budgets and creative ideas are set in motion. This...
Continue Reading
February 1, 2021
Marketing Year 2021 – More social, influential and self-aware than ever
As we enthusiastically leave 2020 behind us and wonder what the new year will bring, we have some predictions for...
Continue Reading
December 10, 2020
Gettin’ GIFFY Part 2: Social Media Marketing
How effective are GIFs in social media marketing and how should you use them? The short answer: They are highly effective...
Continue Reading
Had a fun and informative time at the @BCAPhilly Hospitality Breakfast last Friday. Speaker @TarynSouthern gave a thought-provoking presentation focused on how AI is changing our world. #ai #aimarketing #bcaphilly
Proud to report that Direct Choice picked up 2 Benny Awards last night in the digital/social media marketing categories - Congrats to All!! #pdma #bennyawards #socialmediamarketing #digitalmarketing
This holiday season, we’re continuing to support @philabundance to help them end hunger in our local communities. Happy Holidays from Direct Choice Inc! #philabundance #happyholidays
Lot’s of fun was had by all at DCI’s annual holiday party held at #333belrosebarandgrill Great food and our traditional white elephant, but with a little change up at the end to keep things interesting 😊. Thanks Nick!
Kudos for Direct Choice at the PDMA Benny Awards last night. DCI won the top award in 3 categories PLUS WON BEST IN SHOW! Congrats to ALL #PDMA #bennyawards
Here`s something many of us can relate to in the era of virtual meetings - enjoy a good laugh and Happy Holidays from the DCI team! #virtualbloopers #Happyholidays #happyholidays2021
The Direct Choice team had a great time celebrating the holidays yesterday! So much fun, that we neglected to take many photos! But here are a few along with a sample of our “work related” Bingo card…#happyholidays #officeparties #holidayofficeparties #holidays2021
It was a fantastic day on location for another commercial shoot with @centercityfilmvideo this week! #onlocation #commercialshoot #directmarketing
The Direct Choice team recently had a great time filming a new spot featuring Dick Vitale for Blue Cross NC #bluecrossnc #centercityfilmandvideo #dickvitale
We all enjoyed a delicious SURPRISE lunch @whitedogwayne for our Production Director Tom Mellon @mellon24 who is FINALLY getting married (after a one year COVID postponement) to his lovely fiancée Marghi! Best Wishes Tom and Marghi!
It was a winning night at the virtual PDMA Benny Awards! DCI won the top award in 4 catagories! Congrats to everyone! #bennyawards #pdma
Way to go Reem, our resident @Peloton aficionado, for recently completing 500 RIDES!! #peloton