“Future Proof”

Date

April 30, 2018

Client

Highmark

Campaign

“Future proof” Renewal

Marketing Tactic

Direct Mail, Email, Digital Renewal, Landing Page

On the fast track with confidence

Challenge: During the Annual Open Enrollment for individual health insurance, member retention is key. Highmark needed to streamline their annual renewal process in a way that would drive early decisions and create an easy path to re-enrollment.

 

Solution: While promoting a simplified enrollment process that included personalized landing pages, our multi-touch campaign reinforced the added confidence and empowerment that comes with Highmark’s health plans.

 

 

Here's something many of us can relate to in the era of virtual meetings - enjoy a good laugh and Happy Holidays from the DCI team! #virtualbloopers #Happyholidays #happyholidays2021 ...

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Way to go Reem, our resident @Peloton aficionado, for recently completing 500 RIDES!! #peloton ...

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Shout out to @michelafavazza who will soon be a Drexel University field hockey Dragon! Michela is the daughter of our very own Sal Favazza (a Drexel alum!) https://maxfieldhockey.com/2021-michela-favazza/ #drexelfieldhockey #drexeldragons #drexeluniversity ...

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Time to get your brackets done! #marchmadness #brackets #ncaabasketball ...

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Thank you to our friends from @Mayoseitz-media for the @dibrunobros gift basket! Looks delicious! Happy Holidays! ...

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You can tell a lot about a person by their favorite holiday movie - see if you agree with the DCI team’s favorite flicks! #holidaymovies #happyholidays2020 ...

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