3 Trends Marketers Should Know for Q4 2025
As Q4 approaches, the pressure is on. For many organizations, the last quarter of the year isn’t just about closing strong — it’s about setting the tone for the year ahead. In highly competitive and regulated industries, that means more than “keeping up.” It means staying ahead of trends that directly impact acquisition, onboarding, retention, and renewals. At Direct Choice, we see three trends that should be top of mind as you build your Q4 2025 campaigns. 1. Print and Offline Channels Are Making a Comeback We’ve seen firsthand how print and direct mail have regained traction in recent years. In a world where digital messages can get lost in crowded inboxes, tangible materials stand out and create a sense of credibility that’s hard to match. Campaigns that integrate mail with digital touchpoints consistently outperform single-channel efforts. For Q4, pairing direct mail with email, streaming video, or SMS can create a powerful one-two punch...
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