DCI Earns BEST IN SHOW at PDMA Benny Awards!

“Reach for the Sky” was the theme for the Philadelphia Direct Marketing Association’s Benny Awards honoring our region’s best of direct marketing. Most in attendance would agree that we accepted that challenge and then some, after accepting three “Benny” awards, including BEST IN SHOW…

1. Agency/Supplier Self-Promotion Award: Ugly Sweater Holiday Promotion

2. Integrated Media Campaign, B-to-C Award (lead generation or retention): Highmark 2018 Individual Renewal “Be Ready”

3. BEST IN SHOW for our Ugly Sweater Holiday Promotion. Apparently, the judges appreciated our multi-channel approach to generating good cheer among our clients while raising money for one of DCI’s favorite local charities, For Pete’s Sake Cancer Respite Foundation.

Other than categories for “Creative Only”, the PDMA Benny Awards are judged based on a triumvirate of strategy, creative and results.

To say the least, we had a spectacular time at the awards show. It’s one of the few opportunities each year where we get to celebrate our team’s stellar work while enjoying the company of our fellow direct marketers.

 

2018 PDMA Benny Awards

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Proud to report that Direct Choice picked up 2 Benny Awards last night in the digital/social media marketing categories - Congrats to All!! #pdma #bennyawards #socialmediamarketing #digitalmarketing ...

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This holiday season, we’re continuing to support @philabundance to help them end hunger in our local communities. Happy Holidays from Direct Choice Inc! #philabundance #happyholidays ...

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Kudos for Direct Choice at the PDMA Benny Awards last night. DCI won the top award in 3 categories PLUS WON BEST IN SHOW! Congrats to ALL #PDMA #bennyawards ...

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Here`s something many of us can relate to in the era of virtual meetings - enjoy a good laugh and Happy Holidays from the DCI team! #virtualbloopers #Happyholidays #happyholidays2021 ...

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