July 17, 2019
Taking cues from nature to give marketing a boost
Continuing along the “green” path established in our previous post, Tapping into Conscious Consumerism?, we’ve been looking into the ways...
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News
June 20, 2019
Tapping into Conscious Consumerism?
Be Aware of These Four Cautionary Tips. As we advance toward the 2020 election, climate change is rising to the top...
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May 21, 2019
And the Direct Marketer of the Year award goes to….
As our DCI crew boarded the Spirit of Philadelphia for the Philly DMA Benny Awards, they knew it would be...
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May 9, 2019
Overcoming bad press: college marketers vs. student debt crisis
In our previous posts, we learned how college marketers are applying marketing solutions to the problems of a declining customer...
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April 25, 2019
Would you settle for a 30% retention rate? Neither should colleges.
In our last blog, Higher education is desperate to lure more of Gen Z. How will they succeed?, we focused...
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April 4, 2019
Higher education is desperate to lure more of Gen Z. How will they succeed?
In our next few blog posts, we’ll explore a score of challenges faced by colleges and universities across the U.S....
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March 6, 2019
Three Marketing Lessons from Bryce Harper
Don’t underestimate the value of brand building. Before signing his record-setting contract with the Phils, Bryce was busy scoring endorsement deals...
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February 5, 2019
Super Bowl LIII Ads: SUPER-FUNNY or SUPER-FAIL?
Super Bowl advertisers fearlessly go for the laugh. With an audience as monstrous and diverse as the Super Bowl, are brands...
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January 22, 2019
Spotlight on Scott Morrison President, CX
Your marketing experience prior to joining DCI runs deep. Could you touch on some of the highlights? I was lucky enough...
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January 7, 2019
BRING IT ON!
Embrace 2019 with Marketing Savvy. What will the new year bring us? That depends on what we bring to the new...
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🎄😂 As busy as the holidays can be, we hope you find time to unwind and share some good laughs with friends and family.
With that spirit in mind, we created a short video using AI tools to bring some of the best (meaning the worst) Holiday Dad Jokes to life. 🧑🎄🤦♂️
💙 And while we’re celebrating, we’re also remembering what this season is truly about. Realizing that our Caribbean neighbors still need support during the holidays and beyond, DCI is making a donation to Team Rubicon in support of Team Rubicon’s Hurricane Melissa response in Jamaica.
Laughter, gratitude, and giving — that’s what the season is all about. 🌍✨
#HolidayLaughs #DadJokes #SeasonOfGiving #TeamRubicon
#GivingBack #HolidaySpirit #DCICares
Direct Choice wishes everyone the happiest of holidays!
In the spirit of the season, we are supporting The Food Bank of Central & Eastern North Carolina, who are continuing to give aid to those affected by Hurricane Helene.
https://foodbankcenc.org/
#happyholidays #HurricaneHelene #FoodBanks
The DCI Team enjoyed a festive holiday luncheon and white elephant gift exchange last week at Trattoria San Nicola. So nice to see everyone IN PERSON! Happy Holidays 🎄!
🎉 We are thrilled to announce that Direct Choice, Inc., in partnership with @centercityfilmvideo , won two Telly Awards! 🎥✨
🥈 Silver Telly in the Insurance category for Jefferson Health Plans` "Reshape Your Medicare" campaign
🥉 Bronze Telly in the Insurance category for Blue Cross NC`s "Yes Plan 2" campaign
A huge thank you to our incredible team and partners for their dedication and creativity. We couldn`t have done it without you! Here`s to many more successful campaigns ahead. 🥂
#TellyAwards #DirectChoice #CenterCityFilmAndVideo #BlueCrossNC #JeffersonHealthPlans #AwardWinningCampaign
Had a little sprinkle last week for our Production Director, Tom Mellon! He and his wife Marghi are expecting an addition to the family in May. Delicious lunch @whitedogwayne ! Best Wishes Tom and Marghi!!
Direct Choice was honored to present this check to Alex Archawski from the Greater Philadelphia Veterans Network (GPVN). GPVN’s mission is making Greater Philadelphia the Best Place For Veterans. #phillyvets #gpvn #communitymatters #givingback
To celebrate the sentiments of peace, love and understanding, this year we are contributing to the Greater Philadelphia Veterans Network, who work to make our city the best place for Veterans. Happy Holidays from Direct Choice Inc!
#Phillyvets #GPVN #HappyHolidays
A fun time and great food at our annual holiday luncheon and gift exchange held @autographwayne! Many alcohol-related gifts beginning with the letter “I”! Thanks Nick! (We missed you Beth!) #happyholidays #whiteelephant #funholidaytimes
Open Enrollment is here! We had so much fun with our partners from @centercityfilmvideo filming 🎥 an ACA Open Enrollment commercial for @BlueCrossNC 💙🧳promoting their “Yes” Plan that has it all. Did we have fun? That’s a BIG YES! 📈When it comes to lead generation marketing in healthcare, our successful campaigns speak for themselves. #aca #openenrollment #healthcare #bcncyesplan
Had a fun and informative time at the @BCAPhilly Hospitality Breakfast last Friday. Speaker @TarynSouthern gave a thought-provoking presentation focused on how AI is changing our world. #ai #aimarketing #bcaphilly
Proud to report that Direct Choice picked up 2 Benny Awards last night in the digital/social media marketing categories - Congrats to All!! #pdma #bennyawards #socialmediamarketing #digitalmarketing
This holiday season, we’re continuing to support @philabundance to help them end hunger in our local communities. Happy Holidays from Direct Choice Inc! #philabundance #happyholidays